To encourage more conversations, San Francisco, CA-based Twitter redesigned its website in India and backed it by an improved translation engine to help users localize content in seven Indian languages: Hindi, Gujarati, Marathi, Urdu, Tamil, Bengali and Kannada. "We want people in India to be able to find tweets and...
Sony Yay! Launches Kids' Channel in India
Sony Pictures Networks India has launched a children's channel Sony Yay! taking on Disney India, Viacom18 (which runs Nick and Sonic), Turner India (Cartoon Network, Pogo and Toonami), Discovery Kids and Indian company SunTV's kids channels. According to a recent entertainment-industry report by consulting firm KPMG India, local content makes up...
Digital Advertising in India Grows Rapidly
According to a report titled 'Digital – The New Normal of Marketing' by the Confederation of Indian Industries and KPMG India, digital advertising, which accounted for 12.7 percent of total ad expenditure in 2016, is expected to reach $3.6 billion in 2020, growing at an expected Compounded Average Growth Rate ...
Amazon Video and Netflix Vie for India Market
With 460 million Internet users, India is a huge market that is driven by a strong demand for viewing locally generated content. According to KPMG India, U.S. and western programming commands a 0.5 percent viewership share on Indian television, compared to over 60 percent for domestic entertainment. Likewise, Hollywood and...
Goldman Sachs to Invest in Indian Appliance OEM
Global investment firm Goldman Sachs Group Inc., will invest b$64 million in Amber Enterprises Pvt. Ltd, one of India’s largest original equipment manufacturers of consumer durables, reports Live Mint. Goldman plans to buy a 34% stake from existing investor Fairwinds PE, and 14-15% from promoters. The equity valuation of Amber...
KPMG Bullish on Investing in India
Moneycontrol.com reports that the global board of KPMG and its global council were in India last week not only to hold their meetings in the country, but also to get a first-hand experience of India as an investment destination. On this occasion, John Veihmeyer, global chairman, KPMG was interviewed on...