For most Americans, cricket remains one of those sports they have heard about but rarely experienced. Yet around the world, it is anything but niche. Cricket is followed by billions of fans across South Asia, the United Kingdom, Australia, the Caribbean, and parts of Africa, making it the world's second-most...
Singapore’s Temasek Targets a Piece of India’s $18.5B Cricket League
Temasek, Singapore’s state-owned sovereign investment firm, is weighing a potential move into the Indian Premier League, signaling growing global investor interest in one of the world’s most valuable sports properties. They have a long history of investments into India. Temasek’s India managing director, Vishesh Shrivastav, told Reuters the firm is...
Eric Garcetti Completes 1-year Ambassadorship in India
Eric Garcetti, the former mayor of Los Angeles, just completed his first year as the U.S. ambassador to India after being appointed by President Biden. The lifelong Angeleno saw the ambassadorship as an opportunity to strengthen ties between the U.S. and the emerging economic superpower of India. Garcetti has a...
Nike Localizes Jerseys for India's National Cricket Team
Uniforms from Oregon-based Nike Inc will now adorn India's most revered sports stars. Based on feedback from athletes and data on the form and movement of today’s cricket players on the field, Nike has created a new and special ODI kit (jersey and bottoms) manufactured from 33 recycled plastic bottles each....
Promoting American Sports in India
When it is about popular sports played in India, the country there is almost only one game that matters in India, cricket. But when it comes to watching games on TV, other kind of sport becomes popular such as football, basketball, tennis, cycling or golf. According to Chitra Johri, Vice...
India wins World Cup Cricket after 28 years; Economic Bonanza follows
For the first time since the Indian economy liberalized in 1991, India won the World Cup in cricket, the game that is India's passion. By beating Sri Lanka in a thrilling finish at Mumbai's Wankhede Stadium, India won the trophy in a moment of joy for the entire country on...


