Mondelez Uses Machine Learning and AI to Create Personalized Ads in India

Chicago, Illinois-based Mondelez International that owns the Cadbury brand of confectionery, beverage, and snack food company, has created a special advertisement to promote local stores during the festive season. Right in time for the Diwali festive season, Cadbury partnered with Bangalore-based Rephrase.ai that specializes in creating “studio-quality ads" with an...

Premier Chocolatiers Support Cocoa Sector in India

Confectionery News reports that at least five premium chocolate making companies are interested in India’s cocoa sector to be able to produce single-origin Indian chocolate. Such chocolates are made from cocoa beans harvested from a specific country. Switzerland’s Chocolat Stella and the Austria’s Zotter already produce single-origin Indian chocolate bars....

India’s Chocoholics Attract Duc d’O of Belgium

Belgian truffles made by Duc D’O are soon going to be available at India’s supermarkets. Chocolates imported from Belgium will face competititon from Lindt, Mars, Guylian and Ferrero Rocher. The latter brand rose from zero to the top three in India very rapidly, proving that there is plenty of room...

Oreos cookies launched in India, by Kraft via Cadbury subsidiary

After launching the drink, Tang, earlier, American giant Kraft Foods has introduced the  Indian version of its iconic Oreo cookies into India's vibrant "Biscuit" market. The price will be suited to Indian pockets. While the imported Oreo costs Rs50 for a 14-pack ($1.10) , the 'Made in India' ones will...

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