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Amazon Exploring Growth Opportunities in India

Amazon Exploring Growth Opportunities in India

Amazon India is avidly looking for future avenues of growth. Having committed to  investing  $3 billion into India , Amazon is now planning to convert its subsidiary Junglee into a platform for buying and selling second hand products.

A study by the Associated Chambers of Commerce of India found that the used goods market in India grew to nearly $19 billion in 2015, up from $10 billion in 2011. With the used goods market bigger than that of new goods in India, especially in automobiles and mobile phones, the potential market opportunity in this segment is projected at $25 billion by 2020, reports Forbes.

second hand goods

By entering this space, Amazon can eventually enter the refurbished products market which is also growing rapidly.  Some  believe that refurbished goods can fetch higher margins.

 

 

 

Last updated: December 26th, 2025

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Amritt Inc. is a management advisory service facilitating trade between the world and India. Amritt was founded in 2003 and since then it has provided guidance to western companies in entering new markets, global strategy execution, finding and managing supplier partners, and establishing overseas offices. Our primary focus is in helping American, Canadian and European executives to attain success in India.

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