In a first ever move, India’s Zee Entertainment Enterprises’ subsidiary Zee Mundo (mundo means “world” in Spanish) will offer Bollywood titles dubbed in Spanish in the U.S. and Latin American countries. Explaining the rationale behind launching Zee Mundo, Zee international TV business CEO Amit Goenka said that the Hispanic markets and India “share strong cultural similarities in terms of family structure, socioeconomic conditions, food, music, art and culture,” reports The Hollywood Reporter.
Headquartered in Miami, Zee Mundo’s tagline is “Te Encanta!,” meaning “You’ll Love It!” The channel is carried on Dish Network’s Dish Latino service, and it will air movies featuring top Bollywood talent such as Shah Rukh Khan, Anil Kapoor (Slumdog Millionaire), Irrfan Khan (Jurassic World), Priyanka Chopra (Quantico) and Deepika Padukone (XXX: The Return of Xander Cage).
