India Market Entry: India Market Research
India, the world’s third largest economy according to purchasing power parity (after the United States and China), presents lucrative and diverse opportunities for western companies with the right products, services, and commitment. As of 2024, American trade with India exceeds $170 billion. India now buys more American goods and services than Israel, Italy and Switzerland. India’s growing $3.4 trillion economy demands American and European products and services for its consumers, industry and government.
We can provide the following services to our clients:
- India market research: in-depth market understanding; segmentation and phased entry are often key to success in an economy as diverse and complex as India.
- Market entry strategy: identification of the best distribution channels
- India market analysis: are your products marketable in India’s markets? What is the market size based on primary and channel interviews, empirical data and competitive analysis
- India market expansion: growth and increase of market share; fresh look at your current approach and suggestions on improvement
- Establishment of sales channels: implementation of market entry strategy
As a professional market research and consulting company for India, Amritt is able to conduct high quality customized India market intelligence such as industry research, product surveys, competitor studies, consumer research, studies on sales channels, due diligence and investment investigation.
India’s requirements for equipment and services for major sectors such as consumer goods, medical devices, energy, defense and security, environment, healthcare, high-tech, infrastructure, and transportation exceeds hundreds of billions of dollars in the mid-term as the Indian economy further globalizes and expands.