India's dominance in IT outsourcing and its rise in the call center business is often linked to the fact that India offered a large low-cost English speaking population and that this was India's big advantage over China. The truth is more complex and nuanced than that, but I will reserve...
Income or Consumption, statistics can mislead
There is lies, damned lies and statistics. For American marketers, the image below from the new book "The Haves and the Have-Nots,” by World Bank economist Branko Milanovic can fall into the last of those categories. Milanovic sliced the income of national popultions into five percentile slices ("ventiles"), adjusted for purchasing...
