According to an IAMAI-IMRB report titled Digital Advertising in India, the country's digital advertising market is projected to grow at a CAGR of 35 percent to reach $1.25 billion by the end of this year. Since 2010 this market has been growing steadily, in 2016 dollars: 2010-2011 -- $156 million 2012-2013 -- $320...
India: Fourth Largest Hub for Startups
According to the Ministry of Finance's Economy Survey 2014-15, India is becoming the world’s fourth largest center for venture and angel funded startup businesses. The country's technology sector is fueling this growth especially in the online space, where 240 million Indians now have internet access, according to research group IMRB...
What trends in ad world tell us about shifting landscape of corporate India
In ten years, the Indian economy has more than quadrupled in size from $422 billion in 2001 to $2 trillion in 2012. Moreover, India's GDP per capita has more than trebled from under $500 in 2002 to now crossing $1,700. According to LV Krishnan, CEO of TAM Media research, "Contribution...