Apple will partner with Bharti Airtel, India's second-largest telecom operator, to offer Apple TV+ and Apple Music for free to Airtel's premium customers. This strategic move gives Apple access to a vast pool of potential users in the world's most populous country, where it currently has a small presence in...
Silicon Valley Tuning In to India's Music Industry
India's internet boom has tech giants turning to the country's 560 million internet users, and massive music industry. Facebook signed licensing deals with some of the biggest record labels in Bollywood that will allow users of Facebook and Instagram in India to add songs to their posts. Google rolled out...
India's Ola Cabs to Feature Apple Music
Ola, the online transportation network company based in Bangalore, India, has partnered with Apple to provide Apple Music as part of its customers' in-cab experience, and as a component of its platform called Ola Play. Sony, Qualcomm and Audio Compass are also part of the same platform. When passengers book an...