San Francisco, CA-based Williams Sonoma Inc., and Mumbai-based Reliance Brands will launch Pottery Barn and West Elm in India through a franchise agreement. The brands’ first stores as well as e-commerce websites will open in Mumbai in 2020.
President and CEO of Williams-Sonoma Laura Alber said, “We are looking forward to opening our first stores in Mumbai.” Ronald Young, executive VP, Global, of Williams–Sonoma said, “Our franchise network includes countries throughout the Middle East, South Korea, the Philippines and Mexico. Adding Reliance to our franchisee network is a significant step in our continuing global expansion.”

Last updated: December 26th, 2025
