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U.K.’s Pret A Manger to Launch in India

U.K.’s Pret A Manger to Launch in India

Pret A Manger, the international coffee and sandwich shop franchise chain based in the United Kingdom, struck a deal to open outlets across India. With a population of 1.3 billion India is a key market for international food brands.

Reliance Brands, a unit of Mukesh Ambani’s Reliance Industries, will run the chain under a franchise agreement. This marks the first venture by Reliance Brands, which also owns India’s biggest retail chain, into the country’s growing food and drinks industry.

Pret A Manger’s chief executive Pano Christou said, “We’re looking forward to working with them [Reliance Brands] on what is our most ambitious global franchise partnership to date.”

picture of coffee and sandwich

Darshan Mehta, managing director of Reliance Brands, said that the company will open the food chain across the country starting with major cities and travel hubs. The first outlet of Pret A Manger, which means “ready to eat” in French, is expected to open early next year in Mumbai.

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