On Monday, September 12, LinkedIn unveiled three products — a stripped down mobile site called LinkedIn Lite; a product aimed at the college placements market called LinkedIn Placements, and a LinkedIn Starter Pack aimed at startups and small businesses.
Jeff Weiner, chief executive of the social network for professionals said, “All the three products were entirely developed by the company’s 250-person-strong R&D outfit in Bangalore. The fact that LinkedIn has chosen to build customized products for the country underlines India’s importance. “
India is LinkedIn’s second-largest user base with 37 million members, only behind the U.S., which has over 130 million users.
“There’s a lot of learning from what we are going to do here that we think can be extended elsewhere beyond India,” Weiner told Economic Times in an exclusive interview.
