Having tasted online success in India, Baltimore, Maryland-based Under Armour, U.K.’s Dorothy Perkins, Dutch Scotch & Soda, and Italy’s Replay plan to set up brick-and-mortar stores across the country. Research portal Statista based in Hamburg, Germany, predicts that India’s clothing market will reach $100 billion by 2020.
Under Armour aims to open ten to fifteen shops in the next three years. The first will open early next year. Scotch & Soda signed a long-term master franchise agreement with Reliance Brands, a part of the Reliance Industries Group. Replay, that manufactures jeans, aims to roll out its first standalone store in Mumbai early next year, and its India franchisee owner plans to follow it up with 20 outlets subsequently. U.K.’s popular fashion brand Dorothy Perkins will open brick-and-mortar stores, four years after its online presence on Jabong.
