With 49 percent market share in the ATM segment, and a presence in 4,000 Tier I cities in India, Ohio-based Diebold Nixdorf plans to shift its focus to Tier 2 and Tier 3 cities. This is part of its strategy to grow its retail business in India the company’s managing director S. Asia, and vice-president, operations, Asia-Pacific, Jaivinder Singh Gill, told BusinessLine. “We have started work [entering Tier 2 and Tier 3 cities]. We should get returns in 2018-19. We need different solutions and products for that market,” he said.
Gill sees ample opportunities to grow the retail (ePoS) side of the business in India. The target is to grow retail revenues by 30-40 per cent this fiscal, he said. The company will also look to manufacture ePoS machines under the ‘Make in India’ program, Gill added.
Last updated: December 26th, 2025
