Yesterday, India won its first ever solo Olympic Gold Medal with Abhinav Bindra in the men’s 10- meter air rifle competition. Underscoring the importance and power of cricket in India is that fact that the Board of Cricket Control in India (BCCI), promptly awarded Bindra with 2.5 million rupees (about $60,000).
If you do business in India, remember that “cricket rules.” Every other sport pales in comparison. Amen.
Last updated: December 26th, 2025
