Amazon India has launched a pilot program to test in-store pick up service in India’s two largest cities.
In Mumbai and Delhi, the company has partnered with state-owned oil marketing firm Bharat Petroleum. BPCL operates a retail chain known as In&Out at some of its gasoline stations across the country. It is through some of these In&Out stores that customers are allowed to pick up their packages.
It has 23 outlets around Delhi and eight stores in Mumbai, but the in-store pick up service is currently only available in six stores in Delhi and four stores in Mumbai. Overall, BPCL had 320 such stores in 100 cities across India in 2011 and has arrangements with Western Union, Cafe Coffee Day and E-charge for mobile and DTH recharges at these stores.