In Mumbai, India, Amazon has set up Amazon Tatkal a specially designed studio-on-wheels offering a suite of launch services including registration, imaging and cataloguing services, as well as basic seller training. This service will allow Mumbai-based shop keepers to sell products like apparel, electronics, and books, through Amazon.in., reports the Times of India.

Over the next several months, Amazon Tatkal will visit multiple cities in the country and engage with local businesses.

Company representatives plan to educate sellers on the benefits of selling online, and will introduce them to the seller services offered by Amazon.in such as Easy Ship, Fulfillment by Amazon as well as Global Selling. Amazon Tatkal will also launch interested sellers on the Amazon platform, helping them with on-the-spot imaging and cataloguing tasks.