Alphabet Inc unit Google has partnered with India's Tata Trusts in launching "Internet Saathi" (Internet partner) to empower women and their communities in rural India by enabling them to use the Internet and benefit from it in their daily lives. The joint initiative is aimed at bridging the technology gender...
Social Media Adversiting Leads India Digital Marketing
An analysis of digital marketing tools used for brand marketing in India revealed that Social Media Marketing was the most popular. 88% of marketers in India, preferred this method, as compared to 71% that opted for Search Engine Optimization. 57% respondents chose content marketing via blogs, while e-mailers, landing pages,...
In India, a Financial Technology Revolution in the Offing
The Economic Times shares a report released by the Boston Consulting Group and Google, according to which by 2020 digital payments in India will touch $500 billion. In the next five years, the payments landscape will change in India: The Unified Payments Interface which allows customers to link all their...
Google to Train 2 Million Developers in India
With its vision to help make India a global hub of high-quality mobile developers, Google is working on an Android Skilling program in India that aims to train two million mobile developers. The Washington Post reports that the course curriculum will be available free across hundreds of public and private universities...
Google Launches Wi-Fi at Mumbai Central Train Station
In hopes of boosting its role in the Indian market, Google is offering free high-speed internet access for railway stations in India, starting with Mumbai Central station, the first of 400 stations the company plans to eventually reach with the service says Canadian Business. For the project, Google’s Access &...
Remote Cardiac Monitoring Device Wins Google’s Contest in India
Cardiac Design Labs, a startup that has come up with an innovation to help cardiac patients in rural India access critical care through a wearable device, won a contest hosted by Google at the Startup India event, reports The Hindu. The company won $50,000 in equity and $100,000 Google cloud...