U.K.-based telecom industry body GSMA launched its Mobile Connect mobile-based authentication solution in India at an event in Delhi. The Mobile Connect solution enables customers to create and manage a digital universal identity via a single login. By matching the user to their mobile phone, Mobile Connect allows them to log-in to websites and applications quickly without the need to remember passwords and user names. It’s safe, secure and no personal information is shared without permission.
Indian Mobile network operators such as Aircel, Bharti Airtel, Idea Cellular, Tata Teleservices, Telenor and Vodafone India offer Mobile Connect services. Globally, 42 operators in 22 countries around the world implement Mobile Connect, making it available to nearly 3 billion customers, reports telecomlead.
Mats Granryd, Director General, GSMA, who was present at the event said, ““With Mobile Connect, mobile operators are fulfilling an important role in the digital identity space, giving users control over their own data and enabling Indian consumers, businesses and governments alike to interact and access on-line services in a convenient, private, and trusted environment.”
Mobile Connect will be commercially used by a wide range of digital service providers including GaneshaSpeaks, GoIbibo, Trupay, Twigly, Zee Digital Group and Zomato, covering areas such as commerce, finance and banking, health services, media and entertainment and travel and hospitality.