With a 200 million plus user base that communicates in 10 Indian languages to generate 50 billion messages a day, Facebook-owned WhatsApp is turning toward businesses in India to monetize the platform. It has already partnered with travel portals MakeMyTrip and Goibibo, and is now planning to add Flipkart, utility...
Digital Trends among Urban Youngsters in India
The ways in which India's urban Gen Z, people born after 1995, engage with the opportunities of the digital age is changing according to a recent youth survey released by Mumbai-based IT company, Tata Consultancy Services. TCS conducted its Gen Z Survey 2016-17, across 15 Indian cities. Listed below are...
Facebook Rolls Out Express Wi-Fi in India
Facebook announced the commercial launch of Express Wi-Fi, its second attempt to bring millions of Indians online at an "affordable" fee. The service is currently available in the four Indian states of Uttarakhand, Gujarat, Rajasthan, and Meghalaya, where the company has 700 hotspots through other internet providers. It has also partnered...
India's Messenger App 'Hike' challenges WhatsApp
India, with 160 million active daily users, is the biggest market for Mountain View, California's WhatsApp that is available in 10 different languages prevalent in the country. However, Hike Messenger, founded in 2012 by Kavin Mittal, is competing with WhatsApp in India and has just raised substantial venture capital. In...
WhatsApp Rolls Out Video Calling in India
With 160 million monthly active users, India is where WhatsApp has its greatest number of users, and adding video calling was the next logical step. Asked how this feature would work in a country where internet connections could become choppy, Neeraj Arora head of business, WhatsApp told the Economic Times...
Google Delivers the Internet on Bicycles in India
Alphabet Inc unit Google has partnered with India's Tata Trusts in launching "Internet Saathi" (Internet partner) to empower women and their communities in rural India by enabling them to use the Internet and benefit from it in their daily lives. The joint initiative is aimed at bridging the technology gender...