Pizza Marketplace reports that according to Coupon Hippo's research, Domino's in India dominates the pizza quick service restaurant category with 70% market share. The company quotes seven reasons for Domino's success in India: Domino's India currently has 1000+ outlets and is the second biggest market outside the U.S. It is on...
Born in India: Chicken Maharajah Mac!
Adapting and making changes to suit a particular culture is one of the secrets to succeeding in new markets. Amit Jatia is the man responsible for McDonald’s phenomenal growth in the Indian market since the company first contacted him in 1994. His business has 174 McDonald’s across 17 cities in...
Indians Pre-Order Sandwiches in Advance of Burger King Opening!
Burger King was yet to open its first outlet in the country, yet over 1,200 Indians had already pre-ordered the chicken, mutton or veggie versions of its Whopper sandwich for 128 rupees (just over $2) each. Online shoppers then collected their orders in a separate line when the store opened...
India is Domino's fastest growing market, adding 100 new stores this year
India is among the top five markets for Michigan-based Domino's Pizza and accounts for 5% of its global sales. The brand added 75 stores in India in calendar year 2011 taking the total number to 500. It is planning to increase the number by 100 in the current financial year....