Ganesh Kashyap, senior director of e-commerce growth platforms at Mondelez said that the company was targeting $1 billion in e-commece revenue globally by 2020, and expect a third of it from Africa, Middle East, Europe and Asia; online sales from India, which is less than 1% now, would contribute 5%...
Mars Battles Mondelez in India's Chocolate Wars
Mars Inc will invest $160 million to establish a production plant for its Snickers brand in Pune, Maharashtra. Announcing the move, the company said it is setting up local production to cater for growing demand in the Indian confectionery sector. Mars India general manager M.V. Natarajan stressed the magnitude of...
