General Mills Inc., is in talks to buy a stake in an Indian savory snack giant Balaji Wafers, with the American food brand joining a host of other suitors for the firm. General Mills has approached Balaji’s founders for a deal to take a majority stake in the Indian firm,...
India Snack Wars Escalate
India's domestic snack makers and imported brands are vying for the top spot in the salted snacks category. Companies in the multinational camp are PepsiCo and ITC (both of which manufacture their foods in India) Regional companies include Haldiram Foods, Parle Products, Balaji Wafers, and Prataap Snacks. Economic Times reports a study by London-based...