Bluecore of New York Acquires India Startup

New York-based retail tech marketing company Bluecore Inc., announced the acquisition of Noida-based startup Betaout  a customer intelligence and marketing automation platform for e-commerce companies. Fayez Mohamood, CEO and co-founder of Bluecore said, "Betaout brings expertise in channels beyond email, like Facebook, onsite, mobile push, SMS, that are critical to...

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