Beauty brand, Anastasia Beverly Hills (ABH), expanded its presence in the Indian market. The conpany opened its first store in India at DLF's "Mall of India" in Noida near India's capital. offering a range of cruelty-free cosmetic products. This expansion is part of ABH's brand growth strategy in India, executed...
Max Factor Enters Indian Market with Priyanka Chopra Jonas as Global Ambassador
Max Factor, the cosmetics line from Coty Inc., has entered the Indian market through a partnership with New Delhi-based specialty beauty retailer House of Beauty. The brand will introduce its global bestsellers, including foundation, mascara, and lipsticks, to Indian consumers. Indian actress and producer Priyanka Chopra Jonas will serve as...