Industry: Consumer goods
Whirlpool is one of India’s leading home appliance companies. Its success in India stems from their aggressive marketing and promotion, initiating the Six Sigma program, their diverse products ranging from microwaves to air conditioners. India is a source for technical and managerial talent, a shared service base for development work, a technical center for refrigeration and kitchen appliances and a manufacturing center for kitchen products.
Last updated: December 16th, 2013
