Industry: Consumer Goods
Timex Watches Limited (TWL) originally started off as a joint venture with Titan because they were unfamiliar with the Indian Market, but in 2000 the two companies separated. Timex’s success come from their variety of products available watches that vary from casual to formal and in different price ranges too. Its innovative products such as Indiglo, Timex Datalink, and Timex Heart Rate Monitor. Their sales and distribution infrastructure and their brand building have also led to success. India is a manufacturing hub for Timex Watch BV and a place offering shared services such as taxing service for Timex Global, knowledge management, and treasury.
Last updated: December 17th, 2013
