According to the FICCI-KPMG media and entertainment industry report 2017, released on the inaugural day of the three-day annual media conclave FICCI FRAMES, this sector in India is projected to grow at a pace of 13.9% CAGR during 2016–21, with advertising revenue expected to increase at a CAGR of 15.3%.
Excerpts of the report from the Economic Times:
- Television is expected to grow at a CAGR of 14.7 percent over the next five years and both advertisement and subscription revenues are projected to exhibit strong growth at 14.4 percent and 14.8 percent, respectively.
- Print is projected to continue its growth at 7.3 percent, due to continued readership growth in vernacular markets and advertisers’ confidence in the medium, especially in tier II and tier-III cities.
- The film sector is forecast to grow at a CAGR of 7.7 percent, as revenue streams broaden driven by the growth of regional content, expansion in overseas markets, and higher digital revenue streams.
- Digital advertising is expected to grow at a CAGR of 31 percent forming 27.3 percent of the total advertising revenues.
- The animation and visual effects industry is projected to grow at a CAGR of 17.2 percent, led by the continued growth in outsourced services, and the increasing use of animation and VFX services in India’s television and film space.
- The Out of Home segment is estimated to grow at a CAGR of 11.8 percent due to the development of regional airports, privatization of railway stations, growth in smart cities, setting up of business and industrial centers, and a growing focus on digital Out Of Ho
- Radio is expected to grow at a CAGR of 16.1 percent, with the commissioning of new stations in both existing and new cities, and introduction of new genres.
Last updated: December 26th, 2025
