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General Motors Expects its India Market to Eclipse Japan Soon

General Motors Expects its India Market to Eclipse Japan Soon

According to a news item in Reuters, General Motors aims to capture at least 5 percent market share in India within the next decade, as it sees that market overtaking Japan as the world’s third biggest with projected annual sales of 8 million vehicles by 2025. “India may be the last big white sheet of paper in the automotive industry,” Stefan Jacoby, GM’s chief of international operations, told Reuters in an interview. “We see growth potential in India, and believe there’s a good opportunity for the Chevrolet brand to take share in this market. There’s more prosperity and buying power. Vehicles selling for $5,000-$8,000 will more and more disappear in India,” he added. The company plans to launch two “image building” models in India: the Trailblazer SUV due in the second half of this year, and the Spin multi-purpose van next year.

Trailblazer SUV
Trailblazer SUV

GM plans to make India a new global manufacturing and export hub,  perhaps re-routing some production from South Korea, where labor costs have inflated in recent years.

“India’s going to become a key global production and export hub for GM,” said James Chao, Shanghai-based Asia-Pacific managing director at industry consultant IHS Automotive, noting India will partially replace South Korea as GM’s key Asian export base.

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