Although healthcare giants such GE, Philips, Siemens, and BD (Becton, Dickinson and Company) have a significant presence in India, the market still remains poorly understood by most medtech companies, and is often served by remote offices in Hong Kong, Singapore, Dubai, or even London and Boston. While Indian buyers continue to be more price sensitive than their Western brethren, this sweeping generalization obscures profitable opportunities that are worthy of further examination by nimble American executives.
View 4 Reasons Why Medical Device Makers Should Pay Close Attention To India
